Triple Your Profit: Stop Being a Profit Soldier and Start Being a Profit Winner - Paperbackby Albert D. Bates (Author) Only 10% of All Companies Produce a Great Profit What's the Problem? Companies don't know what really drives profit (Hint: It isn't sales.) They think they can cut price and make it up with volume (They can't.) They think that improved productivity will lead to higher profit (It never has in the past, it won't now.) How do you Triple your Profit? Focus on profit not sales. Don't cut prices ever. Have a plan, not a